About Optimal Blue, The Enterprise Lending Services Company

“Optimal Blue is at the forefront of developing technology that has a simple goal – enabling mortgage lenders to make accurate decisions that provide customers with the best loan options for their needs, and allow lenders to maximize profitability.” – Lawrence Huff, Optimal Blue Co-Founder and Co-CEO.

Based in Plano, Texas, Optimal Blue®, LLC is an international technology and content provider catering to investors, lenders and originators.

Over 10 years ago, Optimal Blue created the first web-based product eligibility and pricing engine. Today, with hundreds of lenders across the US leveraging their services to manage their secondary marketing department requirements and deliver more margin from their business, Optimal Blue is the most reliable, accurate and trustworthy source for product eligibility and pricing solutions.

And now Optimal Blue has leveraged their founders’ experience to develop one of the most accurate and effective secondary marketing automation platforms on the market today.

As Optimal Blue expands their customer-centric services, the focus is to develop and deliver effective, integrated solutions that help Mortgage Banks, Community Banks and Credit Unions efficiently navigate the round trip from capital markets, to point-of-sale, and back.


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