Roostify Integrates with the Optimal Blue Digital Marketplace
– Lenders Benefit from Shorter Closing Times, Higher Loan Volume, Higher Quality Loans and Increased Customer Satisfaction –
Optimal Blue, architect of the industry-leading enterprise product and pricing engine, announced entry into a technology partnership with San Francisco, CA.-based Roostify, a leading digital mortgage platform provider. Optimal Blue’s robust enterprise mortgage pricing service, backed by an unbeatable 99.999+% accuracy rate, is now accessible to banks and mortgage originators nationwide that utilize Roostify’s innovative technology to deliver a streamlined home lending experience to their borrowers and partners. This strategic alliance of two technology experts will further accelerate and demystify the home loan and closing experience.
Roostify enables loan officers and borrowers to seamlessly share and track critical information in the mortgage application and closing process through a secure interface that significantly improves client responsiveness and reduces cycles for loan officers. The combination of Optimal Blue’s expertise in pricing, along with the transparency and step-by-step guidance in Roostify’s loan application and closing processes, provides increased efficiency and profitability through accurate and precise tools.
“Our goal is always to enable lenders to offer the best possible loan application experience to consumers, and we’re excited to further that goal through partnering with an industry leader like Optimal Blue,” explained CEO of Roostify, Rajesh Bhat. “The integration with Optimal Blue is a win for our joint customers, who will be able to close loans faster and more seamlessly. It’s also a win for their customers, who will benefit from a more transparent, streamlined application process and realize a far less stressful home-buying experience.”
“Lenders have an insatiable appetite for innovative, market-leading solutions that drive ease, transparency and efficiency to the mortgage process,” said Bob Brandt, Vice President of Marketing and Alliances at Optimal Blue. “We’re extremely excited to see Roostify connecting with the Optimal Blue platform in such a way that the tools driving pricing and product decisions, as well as workflow, will be interwoven into a unique experience within Roostify that provides tangible value for both the lender and consumer.”
The Roostify platform — accessible from anywhere, including mobile devices — provides shorter loan processing times by allowing lenders to eliminate manual application origination tasks, documentation, and status communication, reducing the time required to close a loan. In addition, applicants can pull data into the application directly from their financial institutions, circumventing mistakes that can delay or derail a loan decision.
The partnership has been well-received by Roostify and Optimal Blue’s mutual customers. Gellert Dornay, President and CEO of Axia Home Loans explained, “Roostify is a key component in giving our clients the ability to quickly and confidentially submit financial information to begin the process of an entirely new mortgage experience, while Optimal Blue’s automation tools increase our efficiency and profitability. The integration of these services will further streamline and improve our clients’ mortgage experience, addressing increasing customer demand for greater transparency, confidentiality and ability to expedite! This all fits perfectly into Axia Home Loans’ strategy to improve the process for our clients to make educated decisions around sustainable homeownership.”
Founded by three technologists frustrated with their home buying experiences, Roostify enables a more efficient, transparent mortgage process for lenders, agents and homebuyers. Roostify’s software platform is trusted by prominent banks and mortgage brokers nationwide to deliver more loan volume, faster closes and happier customers. Roostify is backed by private investors, and headquartered in San Francisco. For more information, please visit www.roostify.com.
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