Optimal Blue Launches Market Analytics Solution in Response to Significant Demand for Market Data
– Offering the Industry Sophisticated Insights into Trends, Volumes & Mix of Business –
Optimal Blue, the leading provider of secondary marketing solutions and data services in the mortgage industry, recently announced the release of their Market Analytics solution. At a time when the mortgage industry is experiencing unprecedented origination volumes and dramatic rate volatility, Optimal Blue’s Market Analytics provides the industry extreme market visibility by leveraging the most comprehensive database of primary mortgage market data available today.
“Optimal Blue sits atop a sea of unique mortgage data that may be used, in real-time, to understand changes in key measures such as rate spreads, loan volume, and home prices,” explained Scott Happ, CEO of Optimal Blue. “Optimal Blue is focused on helping our clients and the industry leverage this information to create greater market visibility and facilitate better decision making.”
Market Analytics leverages Optimal Blue’s mortgage rate lock data collected from one-third of all mortgages completed each year in the United States. Produced daily, Market Analytics provides a comprehensive array of transaction-specific data points that support several practical use cases, including:
- BENCHMARKING, VALUATION & PERFORMANCE TOOLS
With access to the largest source of rate lock data nationwide, users can confidently analyze primary mortgage market rate trends that drive the performance of secondary market assets. Optimal Blue’s unique data can be used to build and tune portfolio models, including prepayment and valuation modeling for MBS and MSR portfolios.
- MARKET RESEARCH
Users can effectively focus resources by gaining early insight into market activity that can help identify attractive geographies and demographics to offer products, direct marketing, or allocate capital. Optimal Blue’s market data can be analyzed at a very granular level, including by city, MSA, county, state, business channel, or institution type.
- PROPRIETARY FORECASTING
Closely associated with the application date, the data serves as a leading indicator to the housing and mortgage lending markets. Users can leverage this powerful capability to accurately predict macroeconomic housing and mortgage metrics in advance of their release. This includes, but is not limited to, existing homes sales forecasts, home price trends and indices, industry refinance trends, and mortgage rate and volume trends.
Powered by Microsoft® PowerBI®, Market Analytics is preconfigured with several intuitive visualizations that help the user quickly identify the data points important to them. The raw data behind Market Analytics is also available to the user via Optimal Blue’s Market Data License. With Market Data License, users can seamlessly connect directly to their internal data warehouse, support custom analytics, and uniquely integrate Optimal Blue’s raw data with in-house visualization solutions.
Market Analytics and Market Data License join Optimal Blue’s already established suite of actionable Data & Analytics products including Optimal Blue’s Competitive Analytics, Enterprise Analytics, Enterprise Data License, and the Optimal Blue Mortgage Market Indices™ (OBMMI™).
PRESS CONTACT FOR OPTIMAL BLUE
Robert J. Brandt
Vice President, Marketing & Strategic Alliances